About Us
Welcome to Simply Good Collective!
Our journey began in a small corner of my home, where a lifelong passion for crafting took root and blossomed. From creating handmade centerpieces for my children's birthdays to crafting heartfelt gifts for friends, the joy of bringing happiness to others through my creations has always fueled my creativity.
Over the last 10 years, my leap of faith into entrepreneurship has transformed from a small Etsy shop opened in 2012 to the thriving business that is Simply Good Collective today. Leaving behind my full-time job to care for my young children, I devoted myself wholeheartedly to this venture, turning my passion for crafting into a fulfilling career.
In addition to this journey, I discovered a new love for embroidery along the way. Exploring the intricate art of embroidery has added a new dimension to my creative pursuits, enriching my craft and bringing a fresh perspective to my designs. It has been an amazing journey of growth and learning, further fueling my passion for creating beautiful, handcrafted pieces.
What began with making bows and necklaces for my daughter has evolved into a diverse range of apparel, accessories, and intricately embroidered pieces, thanks to the unwavering support and encouragement of our valued customers. I am truly grateful for this incredible journey and excited to offer you unique, handcrafted pieces that I hope will bring joy and meaning to your life.
- Christine
Our journey began in a small corner of my home, where a lifelong passion for crafting took root and blossomed. From creating handmade centerpieces for my children's birthdays to crafting heartfelt gifts for friends, the joy of bringing happiness to others through my creations has always fueled my creativity.
Over the last 10 years, my leap of faith into entrepreneurship has transformed from a small Etsy shop opened in 2012 to the thriving business that is Simply Good Collective today. Leaving behind my full-time job to care for my young children, I devoted myself wholeheartedly to this venture, turning my passion for crafting into a fulfilling career.
In addition to this journey, I discovered a new love for embroidery along the way. Exploring the intricate art of embroidery has added a new dimension to my creative pursuits, enriching my craft and bringing a fresh perspective to my designs. It has been an amazing journey of growth and learning, further fueling my passion for creating beautiful, handcrafted pieces.
What began with making bows and necklaces for my daughter has evolved into a diverse range of apparel, accessories, and intricately embroidered pieces, thanks to the unwavering support and encouragement of our valued customers. I am truly grateful for this incredible journey and excited to offer you unique, handcrafted pieces that I hope will bring joy and meaning to your life.
- Christine